Economies are changing. Industries are changing. Markets are changing.
Consumers are changing and shopping differently. As competitive advantages
evolve into market standards, areas of competition move. Today we see fields
of competition move to data utilization and digital transformation
initiatives. When considering how your company needs to digitally transform,
there are three very important questions to ask:
How am I defining digital transformation? What is motivating me to digitally
transform? Why should I digitally transform now?
As a definition for digital transformation I use - rethinking, redesigning
and restructuring technology and business models to more quickly and
effectively respond to and engage employees, partners and customers in
To answer the questions about motivation, I propose there are eight key
forces at work today that ... (more)
Blockchain: You Want Me to Trust a ‘Trustless Trust' System?
(Note: This is part two in a series of posts dedicated to the topic of
Trust. It's a fundamental aspect of interaction in a civil society - its
importance has been ingrained in us since childhood. And it's a concept
that's deeply intertwined with our very nature.
The level of trust we have with individuals, businesses, and technology
affects our lives daily. This is important to remember when discussing new
technologies. For example, our level of trust is a critical factor when
evaluating a new ... (more)
The next BriefingsDirect big data case study discussion explores how Etsy, a
global e-commerce site focused on handmade and vintage items, uses data
science to improve buyers and sellers’ discovery and shopping experiences.
We'll learn how mining big data at speed and volume helps Etsy define and
distribute top trends, and allows those with specific interests to find items
that will best appeal to them.
To learn more about leveraging big data in the e-commerce space, please join
Chris Bohn aka “CB,” a Senior Data Engineer at Etsy, based in Brooklyn,
New York. The discussion is mo... (more)
(Note: This is the first in a series of posts dedicated to the topic of
There's a new kid on the block of disruptive technology. Blockchain. A day
doesn't go by that you can't find numerous articles about it. Topics range
from how JP Morgan is making significant investments in exploring the
technology, to the Republican GOP using blockchain to allow online voting in
the recent Utah caucus.
It's definitely a hot topic of discussion. At times it sounds like blockchain
is replacing cloud in discussions as the technology panacea that will solve
all problems.... (more)
Fujitsu and Grid Dynamics have teamed up to create the Cloud Commerce
Platform to empower retailers with best-of-breed hardware, software and
services for faster digital innovation.
Retailers are under immense pressure to innovate faster. Working with them
over the years, we have come to intimately understand their challenges. With
the explosion of digital touch points and the expectation of a unified
experience throughout a shopper's journey across the channels, retailers must
innovate at an unprecedented pace while performing flawlessly even as traffic
To maintain thei... (more)
Our shopping experiences continue to change. Today, we use smartphones,
tablets and laptops to shop, purchase and track shipments online, from
anywhere at any time. We bring mobile devices into retail stores to compare
prices and learn more about products on the shelf. We search for available
inventories, the nearest store locations, and for new, used, shared and
auctioned products and services. These digital transformations are profoundly
altering the nature of retailing, and their velocity will only accelerate.
Mobile commerce now represents 34% of the world's e-commerce transac... (more)